WEBSITE METADATA & ADA COMPLIANCE

Website Metadata:

Website metadata is essential data about the data on your website, critical for search engines and browsers, yet not displayed on the web pages themselves. Key types include:

  1. Meta Tags: Located in the HTML code’s <head> section, these tags provide concise information about the page’s content, including titles and descriptions crucial for search engine results.
  2. Alt Text: This metadata offers descriptions for images, aiding search engines and enhancing accessibility for users with visual impairments.
  3. Structured Data: Utilized to aid search engines in understanding and categorizing page content, structured data can improve your site’s representation in search results with detailed snippets.

ADA Compliance:

Ensuring your website complies with the Americans with Disabilities Act (ADA) means making it accessible to individuals with disabilities, which involves:

  1. Text Alternatives: Providing alternative text for images and transcripts for videos ensures content is accessible via screen readers.
  2. Usability: Your website should be navigable and interactive through a keyboard alone, catering to users who cannot use a mouse.
  3. Understandable Content: Content should be presented in a clear, predictable manner, with straightforward language to aid comprehension.
  4. Consistent Navigation: Keeping navigation uniform across the website helps users orient themselves and access information efficiently.
  5. Compatibility: Ensuring your website functions across a range of devices, browsers, and assistive technologies is crucial for broad accessibility.

Adhering to ADA guidelines not only expands your audience but also underscores your brand’s commitment to inclusivity, potentially enhancing your reputation and mitigating legal risks.